Using iTunes Pre-Order to Build Buzz: Digital Distribution

When releasing a single or album, it is key to make sure fans know your music is out there so they can find it and purchase! By using an iTunes Pre-Order, you can build fan buzz and sales before your release even goes live. This buzz builds excitement quickly and can easily be spread by word-of-mouth, social media and other promotions.

At Pro Music Records, we handle all the distribution services for you, making it efficient and effortless for your music to be heard and generate revenue. To maximize sales potential, we suggest adding an iTunes pre-order 2-3 weeks prior to your release date. We can set up a pre-order with an iTunes "Buy" link, Instant Gratification tracks and special pre-order pricing. Any pre-order sales count towards iTunes chart positions, which can lead to greater exposure, profit and success. In addition to iTunes, we can set up your single or album on our website and our store, thegoodzonline.com.

Visit promusicrecords.com to learn more or call 818.971.9301 to get a quote on your distribution package today!

How a Professional Music Video can Make an Artist: Creation & Promotion

We’ve all heard of it: the YouTube sensation who landed a huge record label because of a viral video. As ridiculous as it sounds, independent musicians putting up their music videos on YouTube and then becoming big time stars is more and more common in today’s world of digital media. And, with the release of MTV’s VMA nominations, it’s clear that interesting, unusual and well-made videos can do a lot for an artists career.

For example, Iggy Azalea, who is nominated for seven awards this year, released her video for “Fancy” featuring Charli XCX long after the song was released this past February. It took a month and half for the song to be recognized and debut on the Hot 100 chart, but this success can be greatly contributed to her music video, which went viral shortly after it was released on March 4th. The video now has 161.5 million views (and counting) and portrays the theme of the iconic movie “Clueless,”  which almost any listener in Iggy’s target audience can relate to. The Australian rapper is now one of the most talked about artists of the year.

A remarkable music video has the power to get an musician’s name out and be seen by the masses in a short period of time. It shows audiences who the artist is, how they perform, and how they want their craft to be portrayed. In addition to making a top-quality video, it is key to have a team that can promote your video to major labels, television networks, music blogs and potential fans. Without the right targeting, even the most professionally made videos can go unnoticed. That’s where we come in! Pro Music Records can not only write, produce and direct your next customized video, but push it to MTV, BET and VH1 amongst hundreds of broadband video companies and shows worldwide. Leave it to our team of experts to help you create a top-quality video that gets you noticed and recognized as a legitimate artist.

Business Strategies: Translating Social Media Popularity into a Career

In an era of social media obsession, it seems almost senseless not to utilize these platforms to grow a business or brand. Some social media users have even more followers than celebrities (ie. teen idol Nash Grier has double the followers of Oprah Winfrey)! These users have leveraged their fame to generate income, receiving free products (clothes, food, alcohol, cosmetics, etc.) or invitations to exclusive events as long as they promote whatever it is they receive. These social media superstars all have one thing in common: using their popularity to launch a potential career.

Being virtually free of cost, social media is an ideal way to market a brand, especially since it holds the potential to reach broader audiences at a much faster rate. Updating all of these social media platforms or even a website can take up a ton of time, so when you are ready to build your own personal brand, it may make sense to hire someone to keep up with your posts. This can generate visibility and take advantage of online advertising capabilities. Here at Pro Music Records we offer services that guarantee social media popularity, increasing your likes, fans and followers. The more followers a profile has, the more chances it has to target potential customers. Today’s day and age requires that a new artist or brand maintains social media profiles and we can do that for you! Using entertainment marketing business strategies, we guarantee a certain number of real fans depending on your plan and less than 1% unfollow rate or your money back. Save your time and money and allow PMR to build your brand and increase your fan base by using social media promotions.